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Design language comparison

Contra vs Convex

Both Contra and Convex commit to a light-canvas approach, and they pair different display families (GT Standard M vs gtAmerica). Beyond surface, motion divides them — Contra is expressive, Convex is subtle.

Palette · side by side

Up to 8 dominant swatches each

Side A · light

Contra

Full Page

#14171f

foreground

#ffffff

background

#677084

foreground

#373f51

foreground

#d0d4dc

foreground

#000000

foreground

#9ba2b0

foreground

#e5e7eb

neutral

Side B · light

Convex

Full Page

#141414

foreground

#ffffff

background

#f7f1ff

background

#38383a

background

#a9a9ac

foreground

#000000

foreground

#525053

foreground

#fc618d

accent

Typography · side by side

Primary family + weight ladder + sample

Side A · light

Contra

Full Page

Display
GT Standard L
Body
GT Standard M
Weights
400 · 500 · 600

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Side B · light

Convex

Full Page

Display
gtAmerica
Body
Archivo
Mono
ui-monospace
Weights
400 · 500 · 700

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Spacing scale · side by side

Base unit + first 8 scale values

Side A · light

Contra

Full Page

Base unit
4 px
Container max
1848 px
2px
4px
6px
8px
10px
12px
16px
20px

Side B · light

Convex

Full Page

Base unit
4 px
Container max
1536 px
2px
4px
6px
8px
10px
12px
16px
20px

Motion vocabulary · side by side

Level + durations + easings

Side A · light

Contra

Full Page

Level
expressive
Libraries

Durations

0.17s0.2s0.3s0.32s0.35s

Easings

easeease-in-outease-out

Side B · light

Convex

Full Page

Level
subtle
Libraries

Durations

150ms300ms500ms

Easings

cubic-bezier(0.4, 0, 0.2, 1)

Palette & spacing overlap

Their palettes share 10% of swatches at the dominant tier — a quiet signal both teams drew from the same neutral library before applying brand accents. Their spacing scales overlap by 83% (2, 4, 6, 8, 10 px shared) — a rhythm any agent can transfer between the two systems with minimal recalibration.

Shared swatches (2)

#ffffff#000000

Curator verdict

Pick a side. Mixing Contra's light-first canvas with Convex's subtle motion vocabulary produces visual whiplash. Adopt one system as your primary, study the other for individual technique transfers (e.g. Contra's spacing, Convex's shadow).

Full Contra brief →Full Convex brief →Back to gallery

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