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Design language comparison

Linear vs V7 Labs

Linear runs a dark-canvas system while V7 Labs chose both, and they pair different display families (Inter Variable vs sans-serif). Beyond surface, motion divides them — Linear is expressive, V7 Labs is moderate.

Palette · side by side

Up to 8 dominant swatches each

Side A · dark

Linear

Full Page

#f7f8f8

background

#62666d

foreground

#d0d6e0

foreground

#8a8f98

foreground

#f79ce0

accent

#55cdff

accent

#ffc47c

accent

#00ff05

accent

Side B · both

V7 Labs

Full Page

#000000

foreground

#ffffff

background

#292929

foreground

#0000ee

accent

#ff683d

accent

#040301

accent

#0a1a1a

accent

#fffffa

background

Typography · side by side

Primary family + weight ladder + sample

Side A · dark

Linear

Full Page

Display
Inter Variable
Body
Berkeley Mono
Mono
Berkeley Mono
Weights
400 · 510 · 590

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Side B · both

V7 Labs

Full Page

Display
STK Bureau STK Bureau
Body
sans-serif
Weights
400 · 430

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Spacing scale · side by side

Base unit + first 8 scale values

Side A · dark

Linear

Full Page

Base unit
4 px
Container max
1436 px
2px
4px
6px
8px
10px
12px
14px
16px

Side B · both

V7 Labs

Full Page

Base unit
4 px
Container max
1336 px
2px
4px
6px
8px
10px
12px
14px
16px

Motion vocabulary · side by side

Level + durations + easings

Side A · dark

Linear

Full Page

Level
expressive
Libraries

Durations

0.16s0.4s1.6s2.8s3.2s

Easings

cubic-bezier(0.25, 0.46, …cubic-bezier(0.66, 0, 0, 1)ease-outease

Side B · both

V7 Labs

Full Page

Level
moderate
Libraries
Framer Motion

Durations

0.16s0.2s0.3s0.5s

Easings

cubic-bezier(0.4, 0, 0.2, 1)ease-outease

Palette & spacing overlap

Their palettes share 5% of swatches at the dominant tier — a quiet signal both teams drew from the same neutral library before applying brand accents. Their spacing scales overlap by 83% (2, 4, 6, 8, 10 px shared) — a rhythm any agent can transfer between the two systems with minimal recalibration.

Shared swatches (1)

#000000

Curator verdict

Pick a side. Mixing Linear's dark-first canvas with V7 Labs's moderate motion vocabulary produces visual whiplash. Adopt one system as your primary, study the other for individual technique transfers (e.g. Linear's spacing, V7 Labs's shadow).

Full Linear brief →Full V7 Labs brief →Back to gallery

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