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Design language comparison

Semrush vs Spline

Semrush runs a light-canvas system while Spline chose dark, and they pair different display families (Lazzer vs Spline Sans). Beyond surface, motion levels are both expressive.

Palette · side by side

Up to 8 dominant swatches each

Side A · light

Semrush

Full Page

#181e15

foreground

#ffffff

background

#d1d2d5

foreground

#333333

foreground

#0071bc

accent

#dceeeb

background

#6c6e79

foreground

#c190ff

accent

Side B · dark

Spline

Full Page

#ffffff

background

#000000

foreground

#191a1d

foreground

#888888

foreground

#569cd6

accent

#0062ff

accent

#ce9178

accent

#6a9955

foreground

Typography · side by side

Primary family + weight ladder + sample

Side A · light

Semrush

Full Page

Display
Lazzer
Body
Inter
Weights
400 · 500 · 600

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Side B · dark

Spline

Full Page

Display
Spline Sans
Body
ui-monospace
Mono
ui-monospace
Weights
400 · 500

Sample

The quick brown fox jumps over the lazy dog.

1234567890 — Body sample renders in the captured family if your browser has it; otherwise system fallback signals the weight ladder.

Spacing scale · side by side

Base unit + first 8 scale values

Side A · light

Semrush

Full Page

Base unit
4 px
Container max
1440 px
1px
4px
6px
8px
12px
14px
16px
22px

Side B · dark

Spline

Full Page

Base unit
4 px
Container max
652 px
2px
4px
6px
8px
10px
12px
14px
16px

Motion vocabulary · side by side

Level + durations + easings

Side A · light

Semrush

Full Page

Level
expressive
Libraries

Durations

150ms250ms400ms

Easings

cubic-bezier(0.4, 0, 0.2, 1)cubic-bezier(0.16, 1, 0.3…

Side B · dark

Spline

Full Page

Level
expressive
Libraries

Durations

0.2s100s

Easings

easeease-outease-in-outlinear

Palette & spacing overlap

Their palettes share 22% of swatches at the dominant tier — a quiet signal both teams drew from the same neutral library before applying brand accents. Their spacing scales overlap by 67% (4, 6, 8, 12, 14 px shared) — a rhythm any agent can transfer between the two systems with minimal recalibration.

Shared swatches (2)

#ffffff#000000

Curator verdict

Pick a side. Mixing Semrush's light-first canvas with Spline's expressive motion vocabulary produces visual whiplash. Adopt one system as your primary, study the other for individual technique transfers (e.g. Semrush's spacing, Spline's shadow).

Full Semrush brief →Full Spline brief →Back to gallery

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