Design language comparison

Anthropic vs Semrush

Two references, one frame. Palette, typography and the curator verdict for Anthropic and Semrush, read side by side.

Palette & spacing overlap

Palette

Shared (1)

#000000

Anthropic only

#141413#b0aea5#faf9f5#87867f#eda100

Semrush only

#181e15#ffffff#d1d2d5#333333#0071bc#dceeeb#6c6e79#c190ff

Spacing scale (px)

Shared (7)

4px8px12px16px22px24px32px

Anthropic only

2px28px48px53px59px

Semrush only

1px6px14px30px40px

Anthropic

ai · Light

anthropic.com

Palette

#141413: _color-theme---button-tertiary--text-hover
#b0aea5: swatch--cloud-medium
#faf9f5: _color-theme---button-secondary--text-hover
#000000: foreground
#87867f: swatch--cloud-dark

Typography

Anthropic SansAnthropic Serif

Semrush

saas · productivity · content · Light

semrush.com

Palette

#181e15: mp-off-black
#ffffff: mp-focus-color-invert
#d1d2d5: mp-medium-grey
#333333: foreground
#0071bc: accent

Typography

LazzerInterHumanist sans

Typography

Display / body / mono + weight ladder

Side A · Light

Anthropic

Display: Anthropic Sans
Body: Anthropic Serif
Mono: Anthropic Mono

Weight ladder

400500600700

Side B · Light

Semrush

Display: Lazzer
Body: Inter

Weight ladder

400500600

Spacing scale

Base unit + container + first 8 steps

Side A · Light

Anthropic

Base unit: 4 px
Container: 1272 px

2px

4px

8px

12px

16px

22px

24px

28px

Side B · Light

Semrush

Base unit: 4 px
Container: 1440 px

1px

4px

6px

8px

12px

14px

16px

22px

Motion vocabulary

Level + libraries + durations + easings

Side A · Light

Anthropic

Level: moderate
Libraries: GSAP

Durations

0.1s0.2s0.3s0.4s0.8s

Easings

easecubic-bezier(0.16, 1, 0.3...cubic-bezier(0.77, 0, 0.1...ease-in

Side B · Light

Semrush

Level: expressive
Libraries: -

Durations

150ms250ms400ms

Easings

cubic-bezier(0.4, 0, 0.2, 1)cubic-bezier(0.16, 1, 0.3...